L'Oreal Paris Prodigy Permanent Hair Dye with advanced technology gives hair rich natural colors and a brilliant shine without the use of ammonia. This dye is specially designed to provide a gentle and safe dyeing experience while maintaining the health of the hair. Its formula contains nourishing oils that penetrate the hair strands to distribute the color evenly and give the hair a shiny and vibrant look. It provides a wide range of colors that suit all skin tones and styles.